Over 20 years of experience in global media and strategic planning. Renowned for driving market leading eSports development across the UK, US and Asia through broadcast media integration. Expert in transforming complex audience data into actionable insights and delivering high-impact digital content strategies with a proven track record in leading multidisciplinary teams to success in large-scale, high-impact productions and projects. Has deployed AI-powered digital innovation to enhance operational efficiency and strategic growth across diverse sectors, including entertainment, government communications and creative sector place building. In depth knowledge of systems and infrastructure design and build with hands on experience of producing innovative and market leading content for diverse audiences, globally and knows these fields inside out.
